Most of us, Business Analysts, are more familiar with gathering system requirements because they are more interesting to our organizations and customers than the user requirements. But user requirements are absolutely of equal importance if not more important that the system requirements. You may ask me why is that?
In this series of blogs, I am going to take you through understanding the importance of user requirements and how to gather them.
If the goal of your organization is to develop products that has a good reputation and requires less training and support in the backend (sells well, keeps customers happy, and produces referrals), your focus should be on the users of the product. The main reasons that drive customers away from products are: